Are you making things happen or just making noise?

The Impact Equation: Are You Making Things Happen or Just Making Noise?The Impact Equation: Are You Making Things Happen or Just Making Noise? by Chris Brogan

My rating: 5 of 5 stars

Wow. There’s so many books in this space of marketing and I usually read to find the one idea that will make a difference. This book is unique in that it really lays out a whole philosophy on how to approach all things communication. Highly recommended.



View all my reviews

Creating an interactive children’s book using Apple iBook Author

So I’ve just found out that my iPad interactive iBook, Play Piano For Kids, has been launched in 32 countries around the world at the Apple iTunes store.  Yeah!!!

This project has been on my mind for close to 5 years, and only in the last few months has it been a burning priority.  With Apple’s  January 19, 2012 announcement of their new free software iBook Author, I finally knew I could create this.

So what’s the deal with iBook Author?  There’s a lot of pros as well as cons to this software.  On the positive side, it is really quite easy to start laying out beautiful pages.  If you’ve used any of Apple’s other products like Keynote or Pages, then this should be very familiar.

Drawing objects and placing type is the same as Pages.  In fact it seems like they started with Pages and then added some additional functionality.  The use of Widgets for interactivity is pretty simple, but somewhat limited.

Because my book is aimed at young pre-literate children, I would have loved an easy way to have the kids touch the animated character (a penguin named Pontus) so he could do things like giggle or jump or whatever.

Creating a multimedia book using Apple iBook Author

Page thumbnails on the left and the page canvas on the right

Using the widget, I could only add pre-made videos either from iMovie or exported from Flash or even Keynote presentations.  By using a combination of these software packages, I could achieve a simplistic animation style that was both compelling (for young pre-reading kids) and not too detail oriented that I would get bogged down in production.

You can see the intro video I made which shows a few examples of the different animation techniques.

One thing that I toyed with in the pre-production phase of this project is the idea of including an onscreen keyboard so that anyone can start playing.  Right now, you need an external keyboard or piano to use – which is actually better to really learn piano.  But for those times when you’re in the car or on a family trip, being able to call up an onscreen virtual keyboard that you tap on the glass would be an acceptable substitute.  This turned out to be near impossible to do without utilizing some more technical things like a Javascript library for sounds.  Perhaps in a future version, I can address this, but I’m hoping that an update of iBook Author will allow for this in that easy Apple way.

Here’s an animation that was created in a combination of iMovie and Flash.

You can learn more about the book at Play Piano For Kids.

Flying Morning Glory – A Journey Across Thailand

Flying Morning Glory

Back in the early 1990′s, I made a trip to Thailand to visit my father’s relatives.  It was the first time I was back since I was 6 years old when I came for a 2 week visit.  All I had remembered was the heat, the humidity and the rain as we were there in rainy season.  This time, I was there in the beautiful month of September and the air was much drier.   I had recently relocated to Hong Kong to join MTV-Asia as one of their first VJ’s for their new satellite channel on Star TV.  Being just 2 hours flying time away was too irresistible and within a month I was there.

My uncle Janjai, the third eldest, but clearly the leader of the family, decided that I must go see the north of the country and so we set off in a small beat up BMW with 2 of my other  my uncles on a week-long road trip to the northern city of Chiang Mai from busy, bustling Bangkok.  Not speaking any Thai, I had no idea where they were taking me, only that it was to see the country of my roots.

Our first day included stopping in and seeing the great temples and ruins along the way.  I especially remember Ayutthaya, with it’s many beautiful Buddhas and temple ruins.

Lunch was at a roadside restaurant beside a river under a canopy of trees.  Simple yet beautiful.  My Uncle said that this river ran through the entire country and on to Vietnam.   The rice server stood by us with a silver serving bowl and heaped serving after serving of lovely hot steaming jasmine rice to cool the flames of the red hot chili peppers.  I remember saying to myself, “I will never forget this moment as my senses are so alive.  My mouth as on fire!”  It’s no wonder Thailand is a Buddhist country.  I never felt so “in the present moment.”  You could say that chili peppers are a meditation device.

We reached the small town of Phitsanulouk by early evening.  The town is almost exactly halfway between Bangkok and Chiang Mai.   The skies were turning dark and we were hungry.  We checked into a reasonable hotel and ventured out looking for something to eat.

In the center of the town was a large open air restaurant.  It spanned across the street and on either side were tables with customer and waiters running back and forth.  All were ordering variations of the same thing:  Flying Morning Glory.  What the heck is that?  And just then a waiter took a tray and ran up a ramp to the top of a tractor trailer where large English words were emblazoned: “Flying Morning Glory.”

The waiter yelled out something like “Ready!”  The cook standing street-side with a roaring flame and huge wok, scooped up a bunch of green vegetables and flung them across the street above our heads to the waiter high on the top of the truck.  The waiter caught the goods and came running down the ramp to the serve another customer the specialty, hot, fresh and recently airborne.  Flying Morning Glory.

Recently, I went out to dinner with my Dad and my son in Queens, New York where there is a pocket of authentic Thai restaurants and groceries.  This is nowhere near as abundant as Los Angeles, but there are some tasty places.    We went to the now “discovered,” Sripraphai Restaurant, which even boasts Zagat ratings and a large crowd of mostly non-Thais.  My Dad spoke a few words in Thai and somehow we were whisked past the crowds and seated in a large spacious dining room.  When I first came to this restaurant back in the late 90’s, there was only one tiny storefront with plastic chairs and tablecloths.  Now, almost a decade and a half later, there’s 3 storefronts with modern decor, wine list and even a garden.  We quickly ordered and I asked for the “pad pak boong fai deng”  which is listed as “Thai Watercress” on the menu.

And suddenly…I was transported back to the roadside table in Phitsanulouk with the flying morning glory.

Music for Theater, Instinct

Soundtrack for theater production Instinct by Andrew Ingkavet

I wrote music for this theater production of an original play by Matthew Maguire.  It opens this weekend in NYC at the Lion Theater on Theater Row.  An outbreak is spreading and scientists are racing to save the world whilst dealing with their own troubled relationships.  The play is smart, witty, fast and very disconcerting. What’s scary is how plausible this is!

Here’s an excerpt of the music from it.

Remixing Mozart’s Marriage of Figaro

Mozart Remixed
Imagine Mozart’s opera The Marriage Of Figaro was reborn in a dark Brazilian jazz bar in the streets of Brooklyn and you get a little idea of what this track was inspired by.

I created this track as part of the soundtrack for the new production of the theatrical play (as in no singing – this is the play that Mozart was inspired by from a French writer named Beaumarchais) opening on November 9, 2011 at Fordham University’s Mainstage at Pope Auditorium, Lincoln Center, NYC.

Blood of the Earth

The blood of the earth is stirring
whipping up over the edges
the banks, the shores
boiling up, a surge
covering, cleansing
wash away the scourge

The blood of the earth is moving
Queensland is flooded
Rio beneath the waves
Medellin sops up lakes
Left at her door

The blood of the earth is seeking
Renewal, rebirth
the universal solvent
receding by 2012

On The Shores of Eternity

Sitting in High Dive
5:15 on a Saturday
A carbonated meditation
To replay the week

trial and error
feeling in the dark
tapping along quietly
straining for the ping back
tunnel of my vision

Sweet action
amber courage
a liquid confidence arises
and a murmur of the soul

Through the charity of our fathers
German brewmasters of note
We achieve a measure of equality
a sense of clarity
a touching of reality

A negation of the feelings
a nail sticking out
to be pounded down

An oddball diamond
waiting to be found
glinting and shiny
On the shores of eternity

My Lovely 88

She is dark-skinned and lonely
White toothed with smudgy blacks too
and oh so hungry
oh so hungry

A gift from strangers
left at our door
4 of us huffing
on Christmas morn
To raise her three flights of stairs
Three flights of stairs

“Just wood and screws,
strings and nails?”
my son peers inside
Seeking the source of the sounds
Source of the sounds

We polish her skin
blow out the dust
And then the doctor walks in
His black bag at his side

After much pulling,
poking, pushing and a groan
A great rumble has transformed
into sweet, sweet song
sweet, sweet song

She is hot
lively and bouncing
jovial and bumping
thumping to the stomp of our feet

She is graceful
dignified and stately
refined and flowing
loosing her melodies now

The doctor is paid
and she seems better
no longer so hungry
my happy 88

She is dark-skinned and lovely
her white teeth are shining
her ebony gleams
and oh how lovely
oh how lovely my lovely 88

- by Andrew Ingkavet ©2011